Gallivant - To go around from one place to another in the pursuit of pleasure or entertainment.
Gallivant, the name says it all. Climb on board to search for happiness. The only thing stopping you is finding the right airline. Gallivant was a take on how poorly the airline industry was doing at the time. Though it has not improved, Gallivant is still just a branding idea for the what-if senario. The logo is slim, clean and subtle.
A branding standards manual was made for the company, outlining colors, logo uses, plane, vehicle styles, and more.